I am passionate about how cultures and social norms influence people’s behaviors and their decision-making processes. I believe that we are the product of our environments and to truly understand any experience, we need to understand the context around it.
My background is in business, research, and design. I specialize in end-to-end products and services experience. I am adept at conducting user research, analyzing and visualizing data, developing strategies, and creating product/service requirements to solve profound user needs and achieve business goals.